• Fully documented flow & data model of preliminary prototype and designed responsive web app MVP for senior care startup.
• Designed responsive UI for business analyst reporting dashboard for big data SaaS MVP and presented to senior management.
• Rejuvenated lagging progress of custom learning management system (LMS) for development house by assuming product management of international teams and client’s QA relationship, yielding delivery of MVP for pilot program.
• Implemented planning, process, and documentation for crowdsourcing mobile app startup, streamlining roadmapping and prioritization while reducing bug regressions.
• Redesigned & relaunched client portfolio website and implemented first list signup.

• Delivered instantaneous publishing and launched corporate blog by integrating Orchard CMS & transitioning existing content, reducing publishing person-hours 75%.
• Replaced site search with Apache SOLR and iterated boost algorithm to balance relevancy with known seller quality key performance indicators (KPIs), lowering user re-queries due to higher quality results.
• Delivered redesign of seller dashboard by interviewing prospective users, driving user experience (UX), and iterating features for relaunch of Ingenio.com as life coaching advice e-commerce marketplace.
• Redesigned hybrid sort/filter functionality on marketplace categories into dedicated sorting and filtering features, resulting in higher average call rates.
• Produced PRD to implement appointment deposits to drive higher value calls with $800,000 estimated 1st year revenue lift and presented to senior management.

• Acting as business owner, product manager, and UX designer, pitched, built, and grew new article content feature as outcome of SEO project, increasing Google search traffic 45% and shared social traffic 539%.
• Managed seller community programs, balancing representing the company with advocating for the community.